According to UNICEF Korea, BTS's 'Love Myself' campaign won the 2020 UNICEF Inspire Award under 'Integrated Campaigns and Evens' department.
UNICEF Inspire Awards recognizes the most influential UNICEF campaigns that have been held around the globe during the past year. BTS 'Love Yourself' campaign was chosen as the best campaign by UNICEF staffs among 100 campaigns in 50 countries.
Back in Nov 2017, BTS and their agency Big Hit Entertainment started the ‘LOVE MYSELF’ campaign to collect money to support UNICEF’s ‘#ENDviolence’ campaign for child and teenager violence. According to information released by UNICEF, around 1.2 billion was donated by Big Hit Entertainment and BTS members. Donation was also made by Army through purchasing ‘LOVE MYSELF’ only campaign goods, auction, and donation booth during ‘Love Yourself’ world tour in Japan, England, US and Canada.
Congratulations to BTS!